Have you ever visited a website and asked yourself how they could have made it so great? From graphic design to layout, there are lots of elements that turn a site from okay to awesome. Here, you will learn some of these tricks. Continue ahead to learn these important web page design secrets!
A fast website is a good website. If someone visiting your site has to wait a while in order for a page to load, it’s likely they will click off your site and leave. They probably won’t return.
Maintain normal-sized pages. The users with poor Internet speeds will have a tough time if you do not. It is best to avoid making visitors to your site wait a long time for each page to load so that they do not give up and navigate away from your site.
Make sure that every action can be cancelled if needed. Actions may involve searching the website for archives or a variety of topics, signing up for newsletters and notifications, or simply filling out forms. You will inevitably lose repeat customers if you force them to follow through on a purchase that they have decided against for now.
Be aware of the background on your website. If you have a GIF background that moves, your text may be too hard to read. Choose a background that is not too distracting for your readers, and that goes well with the rest of your design.
Do your best to store any personal information of your users so that they don’t have to enter it over and over again on your site. For example, if a person has to enter their information to register for an account, and then is filling out a form on your website that requires the same information, you want to have their data saved, so that they do not have to take the time to fill everything out again. With this “sticky” information, you create a simpler, easier experience for your users, which will prompt them to stay on-site longer.
Take the time to do keyword research. You definitely want to focus first on providing relevant content, but keywords should be planted appropriately to help you grow that customer base. Knowing the keywords that will bring visitors is crucial.
If the site you are designing is large, make sure to include a search option. The upper right of the main page should have a search box for users to search your whole site. You can find viable search features through companies like FreeFind or Google.
When you are designing a page with links, make sure that the link has text content. Links that show content are clearly visible to the visitor so they know what they are clinking on. It is very easy for visitors to your page to accidentally hit a link if it has no text content.
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