Whether a website is successful or unsuccessful can easily be decided by its design. By taking advantage of sound design principles, you can make certain that every visitor sees your site as appealing, respectable and functional. In contrast, if you design your site poorly, then visitors might just leave your site quickly without ever taking time to figure out what your business has to offer. If you want to give your website the benefit of strong design practices, check out the following tips.
Look at your site in many different browsers. What you see might not be what users will see. Make sure to research the browsers available. Checking your website with different operating systems and browsers will help ensure that it works for everyone.
Display a tagline in a prominent space on your website. Using a tagline simply means that you will need to come up with a quick statement that lets visitors know what your site is all about. Making use of clear taglines becomes important when the page is visited. You have a short amount of time to catch the visitor’s attention and get them hooked.
Offer to store personal information for returning users. For example, if someone registers for your site, and some of the same information is needed to fill out another form, make sure data that they have already entered is preserved, so users do not need to re-enter this information. With this “sticky” information, you create a simpler, easier experience for your users, which will prompt them to stay on-site longer.
Search engine capabilities are an essential part of a large site. Place a search box visibly on your homepage that helps your visitors search single terms that may appear anywhere on your site. FreeFind and Google both offer search plugins that can easily be added to your website.
Know what you’re talking about. When posting to your website, make sure that you have done your research. You can lose readers if you give them false or unclear information. To create a blog that draws visitors and keeps them interested, knowing what you are talking about is key.
Keep load times to a minimum of your site. Visitors won’t wait around forever for pages to load. Reduce graphics, scripts and Flash consoles on your web page, optimize HTML and utilize SSI files.
Visitors do not enjoy seeing a website counter on your page. You might care about how much traffic your site is getting, but visitors to your site don’t. Therefore, it is a useless feature to display.
Sometimes, the design of your website can determine it’s success. When you have a well designed site, traffic can be boosted drastically. If your site is poorly designed, potential customers will not see it as serious and won’t read your content. Put these practices to use to build a site that will be enjoyable for your visitors, and you’re sure to have a successful website on your hands.
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